The Successful Presenter
Presentation insights to help you
inform, educate, influence and persuade


Zoom + PowerPoint = Hell on Earth

Doesn’t this article by Geoffrey James at Inc. scream “TWENTY-TWENTY?” But this version of “Hell on Earth” has been evolving since acetate film first met laser printers. 

The equation isn’t created by Zoom or PowerPoint or Keynote or Skype or Google Slides or Google Meets. It could just as appropriately be written as “Skype + Keynote = Google Slides + Google Meets = Reading + Listening = Hell on Earth.” 

Hell on Earth is created by asking an audience to read and listen at the same time. 

It doesn’t work. It never has. And, because of how we’re wired as humans, it never will. 

I’d wager that there’s both correlation and causation between the number of slides, the amount of information on those slides, and Zoom fatigue. As written information increases during any form of presentation, fatigue rises. 

Why? Working memory is overloaded. And it’s counterproductive.

The research is 100% clear. Those who attempt to read and listen understand and retain less than those who simply read. Or those who simply listen. 

Want to to reduce “Hell on Earth?” Separate the written word from the spoken. It is the one true path to improving presentations, enhancing engagement and reducing boredom worldwide.

If your goal is to avoid Hell on Earth ...

This book will help
Cover of the book One Bucket at a Time.
One Bucket at a Time is designed to help you turn standard presentations into meaningful, memorable conversations with audiences.

For less than the cost of a single slide, you’ll gain insight into how audiences listen. You’ll learn how you can get more of what you say into the long-term memory of those in attendance, whether in the room or via Zoom.

You’ll learn to create presentations that tell a story with a clear beginning, middle and end. And you’ll understand how to tell that story in a memorable way, delivering your ideas to the audience one bucket at a time.

John Sweller, PhD, one of the world’s leading cognitive scientists, writes:

“The central theme of this book that a presentation should be a conversation is ingenious. Humans have evolved for hundreds of thousands of years to communicate by conversation. We are mentally structured to do so.

“For anyone seeking to set themselves and their ideas apart, this book is well worth the read. Eric Bergman’s techniques are a window to the future of this important human activity.”

One Bucket at a Time is available from Amazon, Kindle and Apple Books.
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