The Successful Presenter
Presentation insights to help you
inform, educate, influence and persuade

The Successful Presenter gathers articles, provides insights

A microphone alone in front of a crowd, waiting for a speaker.
Whether presentations are delivered in the room or via Zoom, The Successful Presenter what you need to inform, educate, influence or persuade any audience.

The blog gathers and creates articles that examine content, visuals, questions, gestures and other issues relevant to the goal of communicating more effectively during all types of presentations.

Feel free to look around. By applying the ideas here, you will become a better communicator and, by extension, a better presenter.
Read more about The Successful Communicator

Book encourages less presentation, more conversation

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Whether a presentation is delivered in the room or via Zoom, a new book is encouraging presenters to embrace more conversation and less presentation if the goal is to have ideas understood, retained and acted upon by the audience.

One Bucket at a Time is endorsed by one of the world’s leading cognitive scientists, who says that author “Eric Bergman’s techniques are a window to the future of this important human activity.”

One Bucket at a Time is available from Amazon, Kindle and Apple Books.
Read more about One Bucket at a Time ...

Looking to improve presentation effectiveness by 30%?

Digital projector closeup on the lengs.
The goal of any presentation should be to be as memorable as possible—to lodge as much information as possible in the long-term memory of those attending.

Put another way, presentation effectiveness is best be measured by what the audience retains, not what was said or shown. The research is clear. By shutting off the projector, you can increase what the audience remembers by up to 30 per cent.
Learn how to improve presentation effectiveness ...

Your audience is better off turning their backs

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The research is unequivocally clear. As humans, we cannot read and listen at the same time. When we attempt to do both, we get nothing from either.

As we’ll explore in this article, even the simplest slides overload working memory. When your audience attempts to listen and follow along, they understand and retain less than if they either read. Or listen.

In other words, they will understand and retain more if they turn their back on your slides and simply listen to your presentation.
Learn more to become more effective ...

Take the 5-minute slide effectiveness challenge

This five-minute challenge will help you understand the importance of separating the written word from the spoken. It also underscores the importance of simply shutting off the projector and delivering your bullet points without showing them to the audience.

By simply shutting off the projector and delivering the presentation, it’s possible to improve how much the audience retains by up to 30 per cent.
Take the challenge ...

How Steve Jobs "did it"

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Much has been made about Steve Jobs’ presentation skills. But how did he really “do it?” This article explores Mr. Jobs’ ability to use presentations strategically, and effectively.

This is the first of four articles on the use of presentations in the technical industry, particularly where presentations are an important part of a marketing initiative to get developers using more of a company’s products and services.

The next three articles will review presentations by technical experts and marketers trying to influence a similar audience.
Learn more about what made Steve Jobs effective ...

The ten-pushup rule improves communication

Fit male doing a pushup while looking into the camera.
During training sessions, I use a tongue-in-cheek tool I call the ten-pushup rule.

This technique has never failed to improve someone’s ability to: a) listen to the question being asked and b) answer the question clearly and concisely.

It is a technique that should be brought to all presentations. It is also something to keep in mind whenever we’re answering questions in our personal or professional lives.
Learn more about the ten-pushup rule ...

Presentation advice from Jack the Ripper's walk

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During a trip to London with my family, I had the pleasure of participating in what's known as a Jack the Ripper walk.

At a designated spot overlooking the Tower of London, we met our affable Cockney guide, Pete. He was a character, our Pete, and he would have looked out of place in most boardrooms, training rooms and classrooms.

But the communication skills he demonstrated were exceptional, and should be envied and emulated by anyone who has to prepare and deliver presentations to others.
Learn more about "our Pete" and his presentation skills ...

The Pitfalls of Presentation (In)Efficiency

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What better way to start a blog that reviews presentations than by rating a presentation on presentations? This one, by UK consultant Simon Morton, was one of the first reviewed for The Bucket List and has turned out to be one of the best of the bunch.

His presentation, The Pitfalls of Presentation (In)Efficiency, did an excellent job of making the case for better presentations, not necessarily better slides.
Read more about Simon's presentation ...

Virtual Presentation Crash Course

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When you’re on a roll, why not keep rolling and review another presentation on presentations? This second review examines Rob Biesenbach’s presentation to the International Association of Business Communicators.

Entitled “A Virtual Presentation Crash Course: Engaging your audience in a time of disruption and distraction,” Rob’s presentation had both pluses and minuses.

Overall, though, it was well worth the listen.

Masterclass in PowerPoint Design

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Entitled “A Masterclass in PowerPoint Design,” this presentation reminded me of an experience I had years ago with a number of not-for-profit executives at a conference north of Toronto. They had just walked out of a presentation they believed provided incredible value, but couldn’t remember a single detail a few minutes after the presentation ended.

There is no question that the presenter has a deep pool of knowledge on which to draw. But the question is: how much of that knowledge will make it to the long-term memory of those listening?
Read the full review of Richard's presentation ...
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