Body Language: Gestures Are Essential
When seeking body language advice for presentations and television interviews (or sales calls and job interviews, for that matter), the best place to begin is with the work of psycholinguists.
In her book Hearing Gesture: How our hands help us think, psycholinguist Susan Goldin-Meadow points out that no culture has been discovered in which people do not move their hands as they talk. In other words, if you're reading this, there is an extremely high probability that you gesture in conversation -- even if you're not aware of it.
As Dr. Goldin-Meadow discovered, a person speaking does not even have to be sighted to use gestures. In her book, she describes an experiment in which children and teens blind from birth participated in a series of conversational tasks. All of the children used gestures. "The blind group gestured at the same rate as the sighted group," she writes, "and conveyed the same information using the same range of gesture forms."
Regardless of our culture or language, we all use gestures to help us think and communicate.
Most of us intuitively know that gestures help us communicate. "Several types of evidence lend support to the view that gesture and speech form a single, unified system," Dr. Goldin-Meadow writes. "The gestures that speakers produce along with their talk are symbolic acts that convey meaning." This is why we get more out of face-to-face meetings than telephone conversations.
But the evidence also indicates that gestures make it easier to think. "When the act of speaking becomes difficult, speakers seem to respond by increasing their gestures," Dr. Goldin-Meadow writes. Her hypothesis is that gesturing reduces demands on a speaker's cognitive resources. Attempting to reduce or eliminate gestures (i.e. being told to reduce your gestures by a psycholinguist conducting an experiment or, potentially, by a presentation or media training consultant trying to get you to convey the "right image") adds to your cognitive burden. It makes it more difficult to think of what you're trying to say at times when, during presentations and interviews, you don't need the added pressure.
In other words, if you want to increase your ability to think on your feet during presentations, or in your seat during television interviews, bring your gestures with you and let them happen naturally.
Or, as Dr. Goldin-Meadow was quoted as saying on page 14 of the November 25, 2003, edition of the Chicago Sun-Times:
"At the very least, we ought to stop telling people not to move their hands when they talk."
Copyright © Eric Bergman All Rights Reserved